Marketing
Segment: 11. Agriculture Business & Marketing, Standard: Demonstrate knowledge of principles in marketing within an AFNR business. (Technical IV.A.3)
Description
Marketing utilizes strategies to effectively market a good or service to a consumer. Types of marketing can include print, audio, and digital marketing. Selection of marketing tools is a critical component of meeting the needs of customers.
Resources
- Marketing Plan CDE (National FFA)
- Marketing Ag Products
- Ag Sales CDE (MI FFA)
- Ag Sales Career Information (Study.com)
- Selecting a Target Audience
Teaching Methods
Brainstorming, Lecture Discussion, Paired or Small Group Discussion, Role Play, Demonstration, Case Study, Resource People, Game and Simulations, Debate